When it comes to branded workwear, one of the most important decisions you’ll make is how to apply your company logo: should you go for printing or embroidery? At Proguard Workwear, we know how crucial that choice can be, not just for your image, but for durability, budget, and even comfort.
Here’s a breakdown of both options to help you decide what’s best for your business.
Embroidered Logos: Timeless & Durable
Embroidery involves stitching your logo directly into the fabric with thread. It’s a technique that delivers a high-end, professional look, often associated with premium brands.
Pros:
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Long-lasting: Embroidery stands up well to repeated washing, making it ideal for heavy-duty workwear.
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Professional appearance: The textured finish adds a touch of quality and prestige.
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Great for thicker fabrics: Perfect for polos, jackets, caps, and fleeces.
Cons:
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Higher cost for complex designs: Intricate logos with many colours or small text can be more expensive and harder to reproduce accurately.
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Not ideal for lightweight materials: Embroidery can cause puckering or feel heavy on thinner fabrics like lightweight t-shirts.
Printed Logos: Modern & Versatile
Printing uses heat or screen-based methods to apply your logo directly onto the garment surface. It’s an affordable and flexible option, especially great for vibrant and detailed designs.
Pros:
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Cost-effective for bulk orders: Especially suitable for large team uniforms or promotional events.
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Better for detailed graphics: Ideal for logos with gradients, fine lines, or a lot of colours.
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Lightweight: No added bulk, making it great for light tees or breathable apparel.
Cons:
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Less durable: Depending on the print method, logos may fade or crack over time with heavy washing or abrasion.
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May not suit all garments: Not recommended for fabrics with a lot of stretch or texture.
Which Should You Choose?
The best option really comes down to your brand’s needs, industry, and budget:
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For a premium, long-lasting finish on polos, jackets, or formal workwear: Go with embroidery.
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For lightweight uniforms, vibrant logos, or promotional apparel: Printing might be the smarter option.
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Want the best of both? Some businesses opt for embroidered logos for customer-facing staff and printed logos for back-of-house teams or casual events.
Why Choose Proguard Workwear?
At Proguard, we offer both high-quality embroidery and print services in-house, giving you full control over how your brand appears. Our expert team can advise you on the best option for your industry, fabric choice, and budget. Whether you’re outfitting a construction crew, hospitality staff, or promotional team, we’ve got you covered.
Need help deciding?
Contact us today for a free sample or speak with our branding specialists. Let’s make sure your logo looks its best, wherever it’s worn.
